From the popular mood rings of the 1970s to beer and soft drink cans that tell us when their temperature is just right, heat-sensitive technology has evolved over the years, becoming an asset to many products and marketing campaigns.
At OptiGraphics, our ThermoReveal™ process is a state-of-the-art process that takes “mood ring technology” to a new level, adding a unique feature to trading cards, in-pack promotions, direct mail pieces and much more.
ThermoReveal uses ink that does much more than simply show up on the page.
Our heat sensitive ink can be used for promotional marketing materials, magazine inserts and ads, and retail gift cards. Its uses include message reveal and hand temperature gauge or as a special effect.
No matter what idea you come up with, we will be able to implement it.
This exciting development is in many ways the direct descendent the of the technology which made mood rings change color, the same technology used in many LCD monitors today.
In a mood ring, liquid crystals under a protective sheath heat and cool in response to changes in skin temperature. Changing temperature then modifies arrangement of ring’s crystals, causing the absorption of different wavelengths of light, leading to color changes.
Heat sensitive ink has many uses, including promotional marketing materials, magazine inserts and ads, and retail gift cards and offers many opportunities to get creative with your marketing materials.
Give us a call for a consultation about all of our heat-activated and cold-activated printing capabilities — ideal for game piece promotions, in-pact promotions and on-pack promotions too.
We’d love to hear your ideas for ways we can help you implement ThermoReveal™ heat-sensitive technology in your marketing campaigns. We can execute almost any idea you can imagine, in a timely manner at surprisingly reasonable rates.
At OptiGraphics, our technology is state-of-the-art, but our customer service is old-fashioned. We emphasize quality, timeliness and a personal touch in all of our printing assignments.
Call us today at (800) 727-7335 to learn more about ThermoReveal™ and other print processes that can add excitement to your marketing campaigns today.
Also see: photochromic ink printing